| The company has roots dating back to 1964 when Phil | | | | time in 1986. |
| Knight becamepartners with his former track coach Bill | | | | The Nike "Just Do It" slogan was introduced in 1988 |
| Bowerman and the twoformed Blue Ribbon Sports. | | | | created by Dan |
| This company was the US distributor forthe | | | | Wieden |
| Japanese-made Tiger running shoes. | | | | The first Niketown store was opened in 1990 in |
| In 1971 graphic design artist Carolyn Davidson created | | | | downtown Portland. Thecompany opened its world |
| the marknow known as the Swoosh. A few weeks | | | | headquarters just west of Portland in |
| after this Jeff Johnson suggeststhe name "Nike" for | | | | Washington County the same year. |
| the first shoes that will bear the Swoosh mark. | | | | In 1994 the company won Advertiser of the Year at |
| The first line of Nike footwear was introduced in 1972 | | | | the Cannes Film |
| and thisincluded the "Moon Shoe" that features a | | | | Festival. |
| waffle sole. These weredistributed to athletes that | | | | The company signed a long-term partnership with the |
| competed in the US Olympic Track & | | | | Braziliannational football team in 1995. They moved into |
| Field Trials in Eugene,Oregon. | | | | English footballby signing a kit deal with Arsenal. |
| Ilie Nastase- the Romanian tennis star- became the | | | | Nike signed Tiger Woods soon after he gave up his |
| first star tosign an endorsement contract with Blue | | | | amateur golf statusin 1996. The same year the |
| Ribbon Sports to wear its | | | | company caused controversy with itsadvertising |
| Nike tennis shoes in 1972. | | | | campaign during the Summer Olympics in Atlanta with |
| The first major track athlete to wear Nike shoes was | | | | itsslogan "You Don't Win Silver- You Lose Gold." |
| Americanrecord-holder Steve Prefontaine in 1973. | | | | After pressure from lobbying groups Nike revealed in |
| The best-selling training shoe in the US in 1974 was the | | | | 1998 theirworldwide factory locations. Phil Knight |
| new Waffle | | | | committed Nike to strictstandards for the |
| Trainer. | | | | manufacturing facilities of the companies for thefuture. |
| In 1977 the tag "There is no finish line" was introduced. | | | | In 1999 at the age of 88 Bill Bowerman the co-founder |
| John McEnroe the tennis "bad boy" was signed by | | | | of Nike died. |
| Nike in 1978 toan endorsement contract. | | | | The company had annual revenues of in excess of |
| In October 1982 Nike aired its first national television ad | | | | $12.25 billion in 2204. |
| duringthe New York Marathon.The first shoe to make | | | | These had risen to $13.74 billion in 2005 which was an |
| use to the Air technologywas the Air Force One | | | | increase of |
| basketball shoe. | | | | 12% over the previous fiscal year. |
| Corporate revenues surpassed $1 billion for the first | | | | |